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The most misunderstood, and yet the most important aspect of internet marketing is list building. There is a saying ?The money is in the list?, which is true, if done the correct way, it allows you to almost print money, at will.
The process in which the names and email addresses of the visitors who arrive at a website are gathered is known as list building. A relationship with these visitors can be developed this way, and it becomes possible to market to them repeatedly. These visitors are no ordinary visitors; in fact, these visitors arrive at blog or a website in search of the information or help that is being offered at that blog or site. The blog or site owner is regarded as an authority in the niche and these visitors wish to seek their advice. This is what a responsive list truly is, and this is what most businesses are in need of.
Collecting email addresses of internet users who might have a problem that can be solved through their products or services, is the main goal for business owners when they are conducting list building. Offering something valuable to visitors in return is an ideal way of getting them to sign up. For instance, those in the weight loss niche can offer visitors a valuable product like a free weight loss e-book or report in return for their name and email address. Visitors should never be offered junk that they might never read or find useless, instead something that has real value should be provided to them in return.
Most business owners often feel confused when it comes to attracting those targeted visitors to their sign-up page. Article marketing, blogging and social networking are some of the ideal ways of drawing attention towards a sign up-page. Anchor text in articles can be used to direct readers straight to the ?squeeze? page rather than some random page on the site. Whatever visitors are being offered in return to sign up to the list should be appealing enough so that visitors are compelled to sign up.
The lack of practicing list building often causes a majority of internet marketers to fail.
It is the sad truth that merely a very small percentage of business owners who are trying to market a product on the internet actually succeed at building a prosperous business. The main thing that distinguishes the ones who succeed from the ones who fail is that they become somewhat successful at building a list.
List building actually means that a relationship with a group of people is built, which aims to resolve some dilemma or problem they might have. Basically, the trust of subscribers is increased and nurtured by the regular emails that are sent to them and the information they are being offered on the site. If something truly valuable was initially shared with the visitors to get them sign up, then they are more likely to make a purchase unlike those random visitors.
The one secret to a money list is targeting a specific niche where people have their credit cards in hand ready to buy. The general list, on the other hand, has random names and email addresses and the list owner does not have a clue what the people on that list need or want.
Depending on the niche, business owners can continue marketing to their subscribers for months or even years to come. Once a new product is found or created in the same niche, it can be marketed to the list.
Sam A. Belnavis
Get Your FREE List Building Academy 7-Day eCourse at: http://createanoptinlist.com The List Building Academy at: http://createanoptinlist.com will help you create a responsive list of thousands of targeted subscribers that will allow you to make money almost anytime you want to. Get Yours Now!
Get Your FREE List Building Academy 7-Day eCourse at: http://createanoptinlist.com The List Building Academy at: http://createanoptinlist.com will help you create a responsive list of thousands of targeted subscribers that will allow you to make money almost anytime you want to. Get Yours Now!
Source: http://www.icontuners.com/marketing-category/the-one-secret-to-building-a-money-list-online/
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